Lessons I Hope Lockdown Taught Brands About Digital Marketing, Influencer Marketing and Social Media Marketing
October 27, 2020
The Coronavirus outbreak and the subsequent lockdown restrictions forced businesses around the world to adapt their core value propositions.
Marketers had to quickly re-invent the rulebook to keep up — and to keep going.
So what light do we take with us from the crack that is COVID-19? What lessons have businesses learnt that we should carry into the post-lock down era?
There are so many lessons this list could have been 20 long, but here are a few which I hope lockdown taught brands about Digital Marketing, Influencer Marketing and Social Media Marketing.